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10 practical tips

Manual follow-up

Never lose a lead due to manual follow-up. 10 concrete tips to automate your sales process.

Annual cost

€ 24.000

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10 tips to tackle this today

Sorted by effort: start with quick wins, build towards strategic improvements.

Start today

Install CRM as foundation

HubSpot CRM is free to start and centralises all customer communication. Every interaction is automatically logged.

Within 1 week

Automatic follow-up sequences

Set up automated email sequences per pipeline stage in HubSpot Sequences. No lead falls through the cracks.

Within 1 week

Activate lead scoring

Assign points based on behaviour (email opened, page visited). Focus first on the most valuable prospects.

Start today

Integrate email client

Connect Gmail or Outlook with your CRM so all communication is automatically logged without duplicate work.

Start today

Integrate meeting scheduler

Use Calendly or HubSpot Meetings. Leads book their own time slot, no more back-and-forth emailing.

Within 1 week

Set inactivity alerts

Automatically create a task if a lead shows no activity for 3 days. Never forget a prospect again.

Start today

Connect website forms

Connect your contact forms directly to your CRM for immediate entry and automatic assignment.

Strategic

Chatbot as first filter

Install a chatbot on your website for initial qualification outside office hours. Leads are scored before your sales rep is awake.

Within 1 week

Set pipeline automations

When a deal is closed, tasks are automatically created for onboarding. Seamless handover from sales to delivery.

Strategic

Monthly pipeline review

Analyse where leads drop off and optimise that step. Small improvements per stage lead to significant revenue increases.

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